Tanganica Blog

A regular dose of inspiration from the world of e-commerce marketing.

MarketingHow A/B testing helps in PPC campaigns

Discover how A/B testing helps optimize PPC campaigns - increasing conversions, using budget efficiently and delivering data-driven decisions for better ROI.

13.6.2025
MarketingHow to create a content strategy for Facebook and Instagram

Discover how to create an effective content strategy for Facebook and Instagram. Learn how to plan, create visually appealing posts, and engage your audience.

12.6.2025
E-Commerce6 most common mistakes when running an online store

Discover the most common mistakes when running an online store and learn how to prevent them. Learn how to optimize your online store's UX, SEO, customer support and security.

11.6.2025
MarketingWhat is the difference between performance marketing and brand marketing?

Discover the key differences between performance marketing and brand marketing. Learn how to combine measurable results and branding for success.

10.6.2025
E-Commerce6 tips to write compelling product descriptions

Learn how to write compelling product descriptions that engage customers and drive sales. Discover proven tips for proper structure, highlighting benefits and SEO optimization.

9.6.2025
E-Commerce5 tips on how to use TikTok for business

Discover how to effectively use TikTok for business. Learn practical tips and strategies for branding and customer acquisition.

6.6.2025
MarketingB2C Marketing - how to effectively reach end customers in the digital age

Discover key B2C marketing strategies - from content marketing and social media to PPC advertising. Get inspired by the trends of the digital age and gain a competitive advantage.

5.6.2025
E-CommerceMarketing trends your online store shouldn't ignore in 2025

Discover the key marketing trends for online stores in 2025 that you shouldn't ignore.

4.6.2025
MarketingWhat is SEO (Search Engine Optimization)?

Discover what SEO is and how website optimization helps increase traffic and credibility. A complete guide for beginners and advanced users.

3.6.2025
MarketingHow to become an authority in your field and get customers without paid advertising?

Discover how to become an authority in your industry and get customers without paid advertising through effective SEO, content marketing and PR strategies for online stores.

2.6.2025
E-CommerceE-commerce without cookies: How to win customers in the era of privacy?

Discover how to use your own data in e-commerce in the age of privacy.

26.5.2025
E-CommerceThe importance of customer experience: the key to success in modern business

Discover what customer experience is, why it's important, and how it affects the success of your business in a competitive environment.

23.5.2025

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