Tanganica Blog

Discover how ethical marketing and transparency build customer trust and strengthen brand loyalty.

Discover how Google Shopping works, where it appears and how it can help boost your sales with targeted advertising and easy product comparisons.

Discover Buzz Marketing, a creative form of promotion that generates buzz and public interest in a brand, product or event.

Healthy lifestyles are changing marketing - discover how companies are responding to the demand for health, well-being and transparency.

Discover practical tips on how to create an effective link building strategy, build quality backlinks, and boost your website's authority.

Television advertising is a key tool for service promotion, enabling effective outreach to a wide audience and strengthening brand awareness.

Discover the difference between on-page and off-page SEO and learn how to optimize content and build site credibility for better search engine rankings.

The marketing mix is the key to success. Discover how to effectively use the 4Ps and extended strategies to achieve business goals.

Discover how personalisation increases conversions and builds strong customer relationships. Learn practical tips and strategies for effective marketing.

Setting clear and measurable goals is the foundation of a successful advertising campaign. This article provides guidance on how to effectively define goals to support the growth of your business.

Discover how A/B testing helps optimize PPC campaigns - increasing conversions, using budget efficiently and delivering data-driven decisions for better ROI.

Discover how to create an effective content strategy for Facebook and Instagram. Learn how to plan, create visually appealing posts, and engage your audience.