Tanganica Blog

A regular dose of inspiration from the world of e-commerce marketing.

Comparison ArticlesTanganica.com vs. Madgicx – which online advertising tool is better for your online store?

Comparison of Tanganica.com and Madgicx: Get an overview of features, pricing, and advantages of both platforms for online advertising and e-commerce growth.

11.4.2025
Comparison ArticlesTanganica.com vs AdEspresso – which platform is best for efficient ad campaign management?

Compare Tanganica.com and AdEspresso, two platforms for managing and optimizing advertising campaigns. Discover how they differ in pricing, ad formats, integrations, and other features that can help grow your e-commerce business.

4.4.2025
MarketingSoLoMo: Connecting social, location and mobile technologies in marketing

Discover how SoLoMo connects social, location and mobile technologies for more effective targeted marketing.

27.8.2025
MarketingHow to set the right budget for your advertising campaigns

Find out how to determine the optimal budget for your advertising campaigns with practical tips, market analysis, and the effective use of digital tools.

20.8.2025
Comparison ArticlesTanganica.com vs AdRoll - which option is ideal for your online store?

Compare Tanganica.com and AdRoll, two platforms for managing and optimizing advertising campaigns. Find out how they differ in pricing, ad formats, integrations, and other features that can help your online store grow.

3.4.2025
E-Commerce7 simple tips for creating a successful advertising campaign

Discover how to create a successful advertising campaign step by step. Learn to set goals, understand your target audience, develop a strong creative concept, and plan your budget effectively to achieve maximum results.

13.8.2025
MarketingViral marketing: The key to success in the digital world

Discover the power of viral marketing - how to captivate audiences, evoke emotions and spread your brand at lightning speed!

6.8.2025
E-CommerceThe Power of Google Analytics: Tracking Your Shopify Store's Success

Unlock the full potential of your Shopify store with Google Analytics! In this blog post, we delve into the powerful features of Google Analytics that can help you track key metrics, understand customer behavior, and optimize your online sales strategy. Discover how to leverage actionable insights to boost your store's success and make informed decisions that drive growth. Whether you're a seasoned entrepreneur or just starting out, understanding the power of analytics is essential for thriving in the competitive e-commerce landscape.

24.3.2025
E-CommerceUnderstanding Performance Max: A Game Changer for E-commerce Marketing

In the ever-evolving landscape of e-commerce marketing, Performance Max is revolutionizing the way brands connect with consumers. This innovative Google Ads feature allows businesses to leverage automation and machine learning, optimizing their advertising campaigns across multiple channels seamlessly. In this blog post, we’ll dive into how Performance Max works, its key benefits, and why it’s a game changer for e-commerce businesses looking to maximize their reach and drive conversions.

24.3.2025
E-CommerceMaximizing ROI: Google Ads vs. Facebook Ads for Your Shopify Store

In the ever-evolving landscape of e-commerce, choosing the right advertising platform can make all the difference for your Shopify store's success. This blog post dives into a comprehensive comparison of Google Ads and Facebook Ads, highlighting their unique strengths and strategies for maximizing return on investment (ROI). Whether you're looking to boost traffic, increase conversions, or enhance brand visibility, we'll explore how each platform can be leveraged to drive growth and profitability for your online business.

24.3.2025
E-CommerceMaximizing Your E-commerce Sales: Google Ads vs Facebook Ads

This blog post analyzes the effectiveness of Google Ads and Facebook Ads in driving e-commerce sales. It provides a detailed comparison to help you maximize your e-commerce business revenue by choosing the right advertising platform.

24.3.2025
MarketingThe AIDA model: 4 steps to turn customer interest into purchase

Discover how the AIDA model helps guide a customer from first attention to purchase. An effective tool for modern marketing.

30.7.2025

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