Tanganica Blog

Discover how SoLoMo connects social, location and mobile technologies for more effective targeted marketing.

Find out how to determine the optimal budget for your advertising campaigns with practical tips, market analysis, and the effective use of digital tools.

Discover how to create a successful advertising campaign step by step. Learn to set goals, understand your target audience, develop a strong creative concept, and plan your budget effectively to achieve maximum results.

Discover the power of viral marketing - how to captivate audiences, evoke emotions and spread your brand at lightning speed!

Discover how the AIDA model helps guide a customer from first attention to purchase. An effective tool for modern marketing.

Discover how ethical marketing and transparency build customer trust and strengthen brand loyalty.

Discover how Google Shopping works, where it appears and how it can help boost your sales with targeted advertising and easy product comparisons.

Discover Buzz Marketing, a creative form of promotion that generates buzz and public interest in a brand, product or event.

Healthy lifestyles are changing marketing - discover how companies are responding to the demand for health, well-being and transparency.

Discover practical tips on how to create an effective link building strategy, build quality backlinks, and boost your website's authority.

Television advertising is a key tool for service promotion, enabling effective outreach to a wide audience and strengthening brand awareness.

Discover the difference between on-page and off-page SEO and learn how to optimize content and build site credibility for better search engine rankings.