Tanganica Blog

Learn why backlinks are important for SEO and how they can help increase your website's visibility and credibility. Discover effective strategies for getting quality links.

Simplify the management of the measurement code on your online store with Google Tag Manager. Learn how to set it up properly and streamline your marketing.

Discover why mobile design is important for your online store and how to optimise it properly. Focus on user experience, conversions and SEO with simple steps.

Discover what Google Ads is, how it works and how to create your own account. Explore how to easily manage your campaigns effectively and maximise their performance.

Want to find out how to increase conversions and improve the user experience on your online store? Heatmaps can help you discover where your visitors click most often, what they are interested in and what they overlook. In this article, you'll learn how to use heatmaps to uncover weak spots, simplify the buying process, and test new versions of pages to get the most out of your website. Gain a competitive advantage and engage your customers more effectively - read more!

This article will show you how to use relevant offers to increase average order value, boost customer satisfaction and drive additional sales.

Discover a list of key marketing metrics like CPC, CTR, CPA, CPM, CR, PNO and ROS that help improve campaign performance and increase ROI.

Discover 6 reasons why regular UX testing is crucial for the success of your online store. Increase conversions, retain customers and reduce costs with an effective UX.

Increase customer retention on your online store. Discover 5 proven tips and learn how to improve customer loyalty and increase your sales.

Discover 5 practical tips on how to optimize Performance Max campaigns for maximum efficiency and better results. Explore how to improve ROI and reach your target audience.

Discover 5 simple tips on how to effectively promote your ecommerce without a big investment. Harness the power of social media, SEO, influencer marketing, email campaigns and discount promotions to increase traffic and sales.

Explore the 5 key features that a modern online store must have for maximum user experience and increased sales. From responsive design to personalized offers.