Tanganica Blog

Discover how to use your own data in e-commerce in the age of privacy.

Discover what customer experience is, why it's important, and how it affects the success of your business in a competitive environment.

Find out how online marketing differs from traditional methods and when it's better to rely on digital or traditional approaches. Discover the advantages, disadvantages and synergies of both strategies for successful brand promotion.

Tips on how to use community marketing effectively, gain loyal customers and reduce marketing costs.

Discover content marketing and learn how to build trust, increase visibility and engagement with a variety of brand-building tools.

AI revolution in online store marketing. ChatGPT and more streamline content creation, personalization and sales growth.

Discover how direct marketing can effectively reach customers through personalised communication. In this article, you will learn about its history, advantages, disadvantages and different forms that can help businesses achieve better results.

Find out what Meta Title is, why it is crucial for SEO and how to optimize it properly.

Discover proven strategies to boost your online store's visibility, increase traffic and drive sales growth with PPC, social media, SEO and quality content.

Discover how to use social commerce to grow your online store and turn social likes into real sales.

Learn how to optimise SEO, use PPC, content marketing, social media and email marketing to boost online visibility and customer engagement.

Discover what e-commerce is, how it works and what business models are shaping the digital marketplace. Read an overview of the pros and cons of e-commerce and find out why it has become a key pillar of modern business.