Tanganica Blog

Learn how to choose the best platform for your online store. You'll learn what to look for, what types of platforms exist, and which are ideal for different needs and budgets.

Find out what tools can help you track your online store's performance. Discover the 5 best solutions for analyzing data, improving customer experience and increasing sales.

Find out why it is important to track the customer journey and how to analyse it effectively. Learn how to identify key moments of interaction, recognize barriers and optimise the customer experience to increase conversions and customer loyalty.

Learn how to automate the returns and returns process in your online store to save time, reduce costs and increase customer satisfaction. Practical tips, tools and technology to help you streamline this crucial process and turn it into a competitive advantage.

Find out how to choose the best payment gateway for your online store. Compare fees, security, processing speed and payment methods on offer. Make shopping easier for your customers.

Learn how to use AI in your online store to increase sales, improve customer experience and automate marketing. Discover practical tips for optimizing pricing and managing inventory efficiently.

Find the ideal logistics partner for your online store! We will advise you on how to evaluate your needs, compare offers and choose a reliable provider that will support your growth and customer satisfaction.

Discover how the Customer Data Platform (CDP) helps unify customer data to improve campaign performance. Personalization, segmentation and better budget allocation will allow you to achieve a higher return on marketing investment.

Discover 10 proven ways to increase your online store's conversion rate. Practical tips to help you convert visitors into customers and increase your sales.

Do you want to increase the security of your online store and gain customer trust? Check out our proven tips on how to protect your online store from cyber threats, as well as how to keep customer data safe and increase visitor satisfaction. A secure online store is the key to your success and long-term customer trust.

Cart optimization is key to increasing conversions and improving the customer experience in e-commerce. Learn how to streamline the shopping process, reduce cart abandonment and increase your online store's profits.

Learn why technical SEO is key to your online store's growth. Loading speed, URL structure, mobile optimization and other technical aspects will help your online store perform better in search.