Tanganica Blog
A regular dose of inspiration from the world of e-commerce marketing.

Discover how to use storytelling in B2B marketing to increase customer engagement through authentic stories and emotional connection.

Discover what voice commerce is and how to prepare for it. Learn how to optimize your business for voice shopping.

Optimize your online store! Discover how to choose the right KPIs, measure growth and optimize your strategy with practical tips and proven metrics.

Discover how to use neuromarketing to maximize sales in your online store. Learn how to work with psychological triggers, colors, personalization and smart pricing to increase conversions.

Prepare your e-shop for the Alpha generation.

Comparison of Tanganica.com and Madgicx: Get an overview of features, pricing, and advantages of both platforms for online advertising and e-commerce growth.

Find out how to successfully launch a crowdfunding campaign for a new product. Practical tips on platform selection, marketing, rewards and community building to increase your chances of success.

Find out why a consistent visual identity is essential for your online store.

Discover how to use the available online tools to analyze your competition and gain valuable insights to improve your marketing strategy.

Create a powerful omnichannel experience for your customers. Connect online and offline channels, ensure consistent communication and personalize the customer journey.

Integrate CSR into your e-commerce strategy to strengthen your brand, increase customer loyalty and achieve long-term success for your online business.

Compare Tanganica.com and AdEspresso, two platforms for managing and optimizing advertising campaigns. Discover how they differ in pricing, ad formats, integrations, and other features that can help grow your e-commerce business.

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